Northbeam: pricing, plans and alternatives
Northbeam is a marketing measurement platform that combines multi-touch attribution, media mix modeling and incrementality testing to show which ad spend drives sales. It is priced and built for brands already spending heavily on paid ads.
Starter is month-to-month for Shopify brands under $1.5M/year in ad spend; monthly price scales with pageviews, so listed rates are estimates. Professional and Enterprise are annual terms.
Best for
DTC brands spending six or seven figures a year on ads that need attribution beyond what ad platforms report.
Watch out for
The cheapest listed plan is $1,500 a month and the final price depends on pageview volume; Professional and Enterprise require annual contracts.
What Northbeam does
- First-party multi-touch attribution across ad channels
- View-through attribution with Clicks + Deterministic Views
- Apex, which sends Northbeam performance data back to ad platforms
- Media mix modeling (MMM+) and incrementality add-ons
- Creative analytics and customizable omnichannel dashboards
Northbeam pricing
| Plan | Price | Notes |
|---|---|---|
| Growth | Custom | Custom quote; bundled with an agency partner engagement. |
| Starter | $1500/mo | Per month, month-to-month; under $1.5M/year ad spend. |
| Professional | $3500/mo | Per month, annual term; up to $500K/month ad spend. |
| Enterprise | Custom | Custom quote; over $500K/month ad spend. |
Northbeam alternatives
Other analytics tools Scout tracks, with the same facts side by side.
| Tool | Paid from | Free plan | Free trial |
|---|---|---|---|
| Northbeam | $1,500/mo | ||
| BeProfitBeProfitAnalyticsBeProfit is a profit tracking app for Shopify stores. Paid from $49/mo, 14-day trial.Click for Scout's full analysis | $49/mo | ||
| LifetimelyLifetimelyAnalyticsLifetimely is a profit and customer lifetime value analytics app for Shopify stores. Free plan, paid from $49/mo, 14-day trial.Click for Scout's full analysis | $49/mo | ||
| Polar AnalyticsPolar AnalyticsAnalyticsPolar Analytics collects Shopify, ad, email and marketplace data into a dedicated Snowflake warehouse and puts dashboards, attribution and AI agents on top. Paid from $750/mo.Click for Scout's full analysis | $750/mo | ||
| Triple WhaleTriple WhaleAnalyticsTriple Whale is an analytics and attribution platform for ecommerce brands that combines store and ad data in one dashboard. Free plan.Click for Scout's full analysis | Free |
Where Scout covers Northbeam
- Best Ecommerce Analytics Tools for Shopify Stores
- Triple Whale vs Northbeam: Which Attribution Tool Fits Your Brand?
How we checked
Every fact on this page comes from Northbeam's own website, help center or Shopify App Store listing. We list what we read below. Prices and plans change often, so confirm on Northbeam's pricing page before you buy.