Best SEO Apps for Shopify: Avada vs Plug in SEO vs TinySEO
Avada SEO is the best SEO app for most Shopify stores. TinySEO is best for image-heavy stores; Plug in SEO suits owners who want DIY audits.
Scout's verdict
- Avada SEO SuiteAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysisBest for most storesVisit Avada SEO Suite
- TinySEO (formerly TinyIMG)TinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysisBest for image-heavy storesVisit TinySEO (formerly TinyIMG)
- Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysisDIY audits and keywordsVisit Plug in SEO
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For most Shopify stores, Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis is the best SEO app: it has a usable free plan and its $34.95/month Pro plan removes the image limit and adds broken link management and an XML sitemap generator. If your catalog is image-heavy and page speed is the priority, TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis costs less per month. If you want audits and keyword research to work through yourself, Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis is the pick.
Quick comparison
| Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis | TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis | Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis | |
|---|---|---|---|
| Free plan | Yes: 100 image optimizations, 20 on-page audits, 100 AI credits | Yes: 50 image optimizations/month | No (7-day trial) |
| Paid from | Pro $34.95/mo ($348/yr) | Beginner $14/mo ($140/yr) | Starter $4.99/mo |
| Top plan | Enterprise $99/mo ($990/yr) | Expert $49/mo ($490/yr) | Premium $79.99/mo |
| What scales the price | Image limits, audits and AI credits | Monthly image optimizations | Pages scanned, audits and keyword research |
| Standout | Broad toolkit; AI on-page audit agent on Enterprise | Image compression plus speed tools | Keyword Studio and bulk AI editing |
| Free trial | 7 days on Pro and Enterprise | 7 days on paid plans | 7 days on paid plans |
| App Store rating* | 4.9 (4,687 reviews) | 5.0 (2,569 reviews) | 4.6 (677 reviews) |
*As listed on the Shopify App Store in November 2026.
Our pick by store type
Most stores, starting out: Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis Free, then Pro when you hit the 100-image cap.
Large image catalog, slow pages: TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis. Price follows how many images you optimize each month, and every paid plan includes lazy loading and asset preloading.
Owner who wants to learn SEO and fix things by hand: Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis. Audits, keyword research and bulk editing, with plans from $4.99.
Selling in more than one language: add WeglotWeglotTranslationWeglot translates a website into other languages automatically using machine translation from DeepL, Google and Microsoft, and lets you edit the results. Free plan, paid from $17/mo, 14-day trial.Click for Scout's full analysis for translated, indexable pages (see below).
Avada SEO
Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis is listed on the App Store as Avada AI SEO Image Optimizer. It covers image optimization, meta tags, sitemaps, structured data, speed and audits in one app.
Plans:
- Free: 100 image optimizations, basic speed booster, HTML sitemap, meta tags, 20 on-page audits, 100 AI credits, basic Google structured data, image alt text optimizer.
- Pro, $34.95/month or $348/year: unlimited image optimization, turbo speed booster, unlimited on-page audits, 1,000 AI credits, pro structured data, broken link manager and URL optimization, XML sitemap generator, robots.txt editor, AI image alt text.
- Enterprise, $99/month or $990/year: one-on-one consulting, rocket speed booster, the AI on-page audit agent, 10,000 AI credits, advanced structured data, 24/7 expert support.
Pro and Enterprise each include a 7-day free trial.
Good fit if: you want one app for most on-page and technical SEO tasks and prefer to start free.
Watch out for: the free plan's caps (100 image optimizations, 20 audits), and the AI audit agent sits on the $99 Enterprise plan only.
TinySEO (formerly TinyIMG)
TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis, listed as Tiny SEO Speed Image Optimizer, started as an image compressor and now adds SEO and speed tools.
Plans (yearly billing saves 17%; paid plans have a 7-day trial):
- Free: 50 image optimizations a month, alt text and file name optimization, 30-day image backup, instant page speed-up.
- Beginner, $14/month: 1,500 images a month (2¢ per extra image), resizing, JSON-LD for return policy and shipping details, site audit with automated fixes, lazy loading and asset preloading, an AI blog builder.
- Advanced, $23/month: 5,000 images a month (1¢ per extra), IndexNow instant indexing, 404 detection and redirects, automatic AI SEO metadata, CSS and JavaScript minification, agents.md and llms.txt editing.
- Expert, $49/month: 15,000 images a month (0.8¢ per extra), Google Search Console insights, extended JSON-LD, automatic redirects when products are deleted, an SEO and speed consultation.
Good fit if: you have many product photos and want faster pages plus SEO basics in one app.
Watch out for: every plan caps monthly image optimizations, and broken link redirects start on Advanced, not Beginner.
Plug in SEO
Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis is an audit-and-fix tool. It scans your pages, flags problems such as missing tags and broken schema, and gives you tools to fix them.
Plans (7-day trial on each):
- Starter, $4.99/month: up to 30 pages scanned, 1 audit a month, 2 pages of AI keyword research, JSON-LD tools, one-click broken link redirects.
- Lite, $29.99/month: up to 200 pages, 2 audits, 20 pages of AI keyword research, title and description management, bulk AI editing of alt text, file names and URLs, live chat and email support.
- Standard, $49.99/month: up to 2,000 pages, 5 audits, 200 pages of keyword research, 5 speed reports, a free 30-minute SEO expert call.
- Premium, $79.99/month: unlimited pages, 10 audits, 2,000 pages of keyword research, unlimited speed reports, priority support.
Good fit if: you want keyword research and a checklist of problems to work through, and you are willing to do the fixing yourself.
Watch out for: there is no free plan, and Starter's 30-page scan will not cover most real catalogs. Bulk editing starts on Lite at $29.99/month. It does not do image compression.
For multilingual stores: Weglot
WeglotWeglotTranslationWeglot translates a website into other languages automatically using machine translation from DeepL, Google and Microsoft, and lets you edit the results. Free plan, paid from $17/mo, 14-day trial.Click for Scout's full analysis is a translation app, not an SEO app, but it matters for SEO if you sell in more than one language. Its listing says translated pages are "SEO-ready" with hreflang tags, translated metadata and clean URLs, so each language version can be indexed.
Plans on the listing: Free (1 language, 2,000 words), Starter $17/month (1 language, 10,000 words), Business $32/month (3 languages, 50,000 words) and Pro $87/month (5 languages, 200,000 words). Paid plans have a 14-day trial. It is rated 4.5 (827 reviews) as listed on the Shopify App Store in November 2026. Word limits fill fast with a large catalog, so count your words before choosing a plan.
What it costs at two store sizes
Published prices only, monthly billing.
Small store: 150 products, about 600 images, under 200 pages.
- Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis: Free covers 100 image optimizations, so you would need Pro at $34.95/month to do all 600.
- TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis: Beginner at $14/month covers 1,500 images a month.
- Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis: Lite at $29.99/month scans up to 200 pages and adds bulk editing. No image compression.
Larger store: 1,500 products, about 8,000 images, 1,800 pages.
- Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis Pro: $34.95/month, unlimited image optimization and on-page audits.
- TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis Advanced: 5,000 images at $23/month, plus 3,000 extra at 1¢ = $30, about $53/month in your first month. Or Expert at $49/month for 15,000. After the first pass, new uploads are usually far fewer.
- Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis Standard: $49.99/month for up to 2,000 pages scanned.
Which one should you choose?
- Choose Avada SEOAvada SEO SuiteSEOAvada SEO Suite makes a Shopify SEO app (listed as Avada AI SEO Image Optimizer) covering image alt text, meta tags, structured data, sitemaps and speed. Free plan, paid from $34.95/mo, 7-day trial.Click for Scout's full analysis if you want one broad SEO app with a free start and a single flat Pro price.
- Choose TinySEOTinySEO (formerly TinyIMG)SEOTinySEO, previously called TinyIMG, is a Shopify app that compresses images and improves store SEO and page speed. Free plan, paid from $14/mo, 7-day trial.Click for Scout's full analysis if images and page speed are your biggest issue and you want the lowest paid entry for image work.
- Choose Plug in SEOPlug in SEOSEOPlug in SEO is a Shopify app that audits your store for SEO problems and helps fix them. Paid from $4.99/mo, 7-day trial.Click for Scout's full analysis if you want audits and keyword research and will make the fixes yourself.
- Add WeglotWeglotTranslationWeglot translates a website into other languages automatically using machine translation from DeepL, Google and Microsoft, and lets you edit the results. Free plan, paid from $17/mo, 14-day trial.Click for Scout's full analysis if you sell to buyers in other languages and want those pages indexed.
Running more than one SEO app that edits the same things (alt text, structured data) can cause conflicts, so pick one main app.
Common questions
What is the best free SEO app for Shopify? Avada SEO's free plan is the broadest of the three: 100 image optimizations, 20 on-page audits, meta tags, an HTML sitemap and basic structured data. TinySEO's free plan covers 50 image optimizations a month. Plug in SEO has no free plan.
Do I need an SEO app on Shopify? Not to get started. These apps help with bulk alt text, structured data, broken links and image compression, which become tedious to manage by hand as your catalog grows.
Is TinyIMG the same as TinySEO? Yes. The app formerly called TinyIMG is now TinySEO, listed on the Shopify App Store as Tiny SEO Speed Image Optimizer.
Which app has keyword research? Plug in SEO has the most detailed keyword research of the three, through its Keyword Studio with AI keyword research, search trends and keyword analytics. Avada lists keyword tools under on-page SEO.
How we put this together
We did not test these apps hands-on. Every fact and price comes from each app's Shopify App Store listing, read in November 2026, and our verified fact sheets checked on November 2, 2026. Ratings and review counts are as listed on the Shopify App Store in November 2026. Plan limits change, so check the listing before you subscribe.
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